Malaysia Airlines ‘stimulus package’ to spur ticket sales

Kuala Lumpur, April 15 — In order to offer best value in air travel, Malaysia Airlines has launched its “MAS Stimulus Package” today which has nine deals covering first, business and economy class travel.

It’s for domestic, Asean and international travel.

The deals include gems like matching previous fares paid to other airlines on same international routes; east-west Malaysia travel for only RM99; and pay economy to travel business class options.

The airline’s chief executive officer Datuk Seri Idris Jala said, “This is the best time for the public to travel as such incredible offers are given only during a downturn! Customers are the ones to truly benefit during this time as we are looking for innovative ways to boost load factors and revenue.

“Never waste a good crisis. While we cannot control the operating environment, we can control the way we run our business. These deals have been tailored to meet what the customers want and stimulate travel demand.

“Based on the public’s support to us during our travel promotions, we can see that if they are given a choice to fly with us, they will definitely do so as we offer the best value for their money.”

Two of the nine deals on offer, Grab-A- Deal and Balik Kampung have already been offer since March.

“In just slightly over a month, sales for Grab-A- Deal and Balik Kampung have hit more than RM17.5 million – RM12 million for Grab-A- Deal, and more than RM5.5 million for Balik Kampung. That’s incredible considering the economic situation we are in. This shows that if you give the public what they want — they will travel,” Jala said.

The other deals in the “MAS stimulus package” launched today are Premium Match, Business Companion, Economy +, Weekend Getaway, Kids Fly Free, MHFlex 1+1 and 80 per cent discount domestic/Asean.

Just like the “Everyday Low Fare” programme they launched last May, the nine deals are expected by Jala to offer something to everyone. -- The Malaysian Insider

Other than that, Firefly , a wholly owned subsidiary of Malaysian Airline System Berhard, provide a new route from Ipoh to Singapore. This means that Ipoh airport is going to reopen on July with an international route between Ipoh and Singapore. Hope that this can stimulate the state economy.